A growing body of research suggests Generation Y and Echo Boomers (age mid-20s and younger) are civic-minded and socially conscious as individuals, consumers and employees. They may be less radical than boomer activists of the '60s and '70s and due to the Internet are much more aware of the world. 61% feel personally responsible for making a difference in the world. 69% consider a company's social and environmental commitment when deciding where to shop, and 83% trust socially/environmentally responsible companies more. Many want to help their country by working for the government. Among Hispanics, the CIA, the State Department and the FBI rank only below Walt Disney (the #1 choice) as an ideal employer. Among blacks, the FBI ranked 2nd, the State Department 4th. The CIA rounded out the top 10. 66% of college freshmen believe it is essential or very important to help others in difficulty. Volunteerism by college students increased by 20% from '02 to '05.