Seth Godin recent blogged that if you want to be successful, you should not focus on pleasing the 2% of people who are critical of you. And you should not try to please your fans who want the status quo. instead:
"So, who should you listen to?
Your sneezers.
You should listen to the people who tell the most people about you. Listen to the people who thrive on sharing your good works with others. If you delight these people, you grow."
Do you know who your "sneezers" are?



